Get your brand recommended by AI LLMs: The GEO Playbook

Wednesday 21st October
11:00am AEDT
45 mins
Free to attend

Search is changing, along with the way customers discover and choose brands.

Instead of relying solely on Google, people are increasingly turning to ChatGPT, Gemini, Perplexity and Google AI Overviews for answers and recommendations.

In this practical 45-minute webinar, we will explain what Generative Engine Optimisation (GEO) means, why it matters for your brand and how opportunities such as ChatGPT Ads could help businesses reach customers while they are actively searching for answers.

You will leave with a clear understanding of the opportunity, where your brand currently stands and the practical steps needed to strengthen its visibility in AI search.

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What you'll learn

Your takeaways

01
What GEO (Generative Engine Optimization) means, and why it is becoming as important as SEO
02
Why more of your customers are turning to ChatGPT, Gemini, Perplexity and Google AI Overviews to find brands like yours
03
How ChatGPT Ads works, and why it is a smart opportunity for brands ready to move early
04
What it really takes for a brand to show up and stand out in AI-generated answers across ChatGPT, Gemini, Perplexity and Google AI Overviews

Why it matters

If your brand isn't appearing, it's disappearing

1 billion: monthly active users on ChatGPT
14 billion: searches processed by ChatGPT every day
~50%: of Google searches now show an AI Overview

Sources: omnibound.ai, firstpagesage.com

Your Hosts

Meet your hosts

Renee

Director

In 2016, after 10 years in corporate, Renee founded The Bubble Co., a fully remote, data-driven digital marketing agency, and built it into a multi-million dollar business with a team of 15. In 2022, she launched Take3, a Web3 marketing agency helping brands with blockchain, tokenisation, and the decentralised future across Sydney, Dubai, and London. She has always been early, going remote-first before COVID and into Web3 before most marketers knew what a wallet was. Renee also invests in and advises founders who want to rise beyond ordinary.

David

SEO Strategist

David has spent years studying how search is evolving and helping brands stay ahead of it. He has seen GEO grow from a niche idea into one of the most important shifts in marketing today, and he knows exactly what separates brands that get noticed by ChatGPT, Gemini, Perplexity and Google AI Overviews from those that get left behind.

Matt

SEO Strategist

Matt lives and breathes ChatGPT Ads. He works closely with clients to help them use the platform early, before their competitors catch on, and he is always looking for new ways to get their brand in front of the right audience through it.

Is this for you?

This is for you if you are...

A marketing director, head of marketing, marketing manager or digital marketing manager who wants to dominate the answers in ChatGPT, Gemini, Perplexity and Google AI Overviews and ensure your competitors are not stealing your market share.
Curious about GEO but not sure where to start or whether it is worth the investment
Looking for a way to reach new customers before your competitors discover this space
Feeling like your current marketing is not showing up where your audience is actually looking